Overview
The Campaigns page is the central hub of RevyOps. It shows all campaigns synced from your connected platforms with aggregated performance metrics.
Metrics
Each campaign row shows the following metrics:
| Metric | Description |
|---|
| Sent | Total emails sent (including follow-ups) |
| New Prospects | Unique new contacts added to the campaign |
| Replies | Total inbound replies received |
| Interested | Replies manually marked as interested |
| Bounces | Emails that hard or soft bounced |
| Reply Rate | Replies ÷ Sent |
| Interested Rate | Interested ÷ Sent |
| Bounce Rate | Bounces ÷ Sent |
Filtering
Use the filter bar at the top to narrow campaigns by:
- Platform — Instantly, SmartLead, Lemlist, EmailBison, PlusVibe
- Date range — Filter by campaign activity date
- Status — Active, paused, completed
Campaign Drilldown
Click on any campaign to see a detailed breakdown:
- Contacts — Individual prospects with their reply and status history
- Companies — Account-level grouping of prospects
- Timeline — Email send and reply activity over time
Marking Interested
When a reply is relevant, you can mark it as Interested directly from the email thread view. This increments the campaign’s interested count and flags the contact for follow-up.
Use the Interested filter on the email list to quickly find replies that need attention.
Campaign Notes
Add notes to any campaign to track context, strategy changes, or client feedback. Notes are visible to all team members with access to the workspace.
Archiving Campaigns
Campaigns that are no longer active can be archived to keep the dashboard clean. Archived campaigns are hidden by default but remain searchable.
