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Campaign Stats

The analytics dashboard aggregates performance data across all campaigns in your workspace. Key metrics include:

Total Sent

All emails sent across every platform and campaign.

Reply Rate

Percentage of unique prospects reached who replied — not a percentage of total sends, which includes follow-ups.

Interested Rate

Percentage of replies marked as interested.

Bounce Rate

Percentage of emails that hard or soft bounced.

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Date Filtering

Filter analytics by any date range using the date picker. Metrics update to reflect only activity within the selected period. Available groupings:
  • Daily — Day-by-day trends
  • Weekly — Week-over-week comparison
  • Monthly — Monthly rollup view

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A/B Variable Reporting

RevyOps supports tracking variables embedded in your campaigns (e.g. persona type, subject line variant, offer). Use the Variable Report to compare reply rates and interested rates across different variable values. Example: Compare persona=founder vs persona=vp-sales across the same campaign sequence.

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Deliverability Metrics

The Deliverability view breaks down metrics by sending domain and inbox:
The Deliverability view does not track opens, clicks, or unsubscribes — only sends, replies, and bounces. See Deliverability for the full breakdown.

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Exporting Data

Export contact or company lists as CSV from any campaign or master list view. Exports include all standard fields plus custom fields.